ABOUT US

Get to know the movers and Shakers of Artemisia

Welcome to Flux

We’re more than a brand; we’re a movement committed to redefining nutrition. Our journey began with a vision of delivering wholesome, planet-friendly food. Join us in exploring our story, dedication to quality, and the path to a healthier, more sustainable future.

 
 
 
 
ARTEMISIA HERBS | THE FACE AND VISION

SUSAN FEAVEARYEAR Owner, Herbalist

Owner Susan Feavearyear, gained her knowledge of plants through studying with herbalists and healers all over the world, including studying at Michael Moore’s Southwest School of Botanical Medicine. Susan has traveled and studied with shamans, curanderas, aboriginal healers and herbal advocates world-wide; these experiences continue to inform Susan’s formulations and the quality she exudes through Artemisia Herbs. Along with being present for the operations of the business, Susan has a private practice offering wellness consultations, transformational healing and spiritual counseling.

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ARTEMISIA HERBS | THE MIND

SARA DIGBY

DIRECTOR OF OPERATIONS

Sara’s passion and innate desire to work with plants and people has long driven her professional pursuits. Her undergraduate studies focused on business and ecological agriculture, and since graduating she has helped to develop and promote various programs within a number of organizations.

With a background in farming, herbalism, botany, and outreach, she enjoys using her skills promote holistic health and advocate for healthy ecosystems and communities. Originally from Washington state, and having moved frequently throughout her life, she has a diverse background working with different plant communities ranging from temperate rainforest to high desert. She continues to expand her knowledge of herbalism, nutrition, and ecology as it relates to us and the earth and is excited to share this with others.

INSPIRATION & SPIRITUAL MUSE

KATE FEAVEARYEAR

The late Kate Feavearyear is no long with us physically, but we feel her daily at the lab, as we pour the lavender bliss, mix herbs, and sell at the markets.  With her enthusiasm and dedication to helping her daughter make her dream a reality, Kate was there through the many phases of the business.  Her skills ranged from keeping all of us in check to making sure all of the products are poured, packaged, and ready to sell.  Her attention to detail and demand for perfection helped the business to be what it is.  If you ever had gone to the Santa Fe Farmer’s Market, you would have known her when you see her with the lavender bliss spray in her hand and her British charm. RIP OG.